Alicia Hobbs Fine Art Rebrand

Full rebrand for an art business. I created a full identity system that included a primary logo, badge lockups, and patterns. We decided on an aesthetic that followed a curated collage aesthetic that reflects the disarray of her studio. The website is the best example of this as we utilized all the branding elements as decoration for her homepage. Check it out www.aliciahobbs.com. Packaging elements coming soon.

More by Rachel McCaslin

View profile