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Basic Identity for Race Corps, an endurance race/event company based out of Santa Barbara, California.
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The goal was to create a military inspired mark while still feeling athletic/sporty. Following the form of the crest, the "R" was also designed to create a "C" within it's neg space. The outer framing of the badge is broken up not just for style, but for application purposes as well. Both the primary mark and word mark will be frequently stenciled on race/event materials such as trail markers, banners and flags.
Much more to come!
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