McDonald’s Wants to Know Your Order Before You Do

Sylvia Boomer Yang
Sylvia Boomer Yang
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    McDonald’s Wants to Know Your Order Before You Do
    McDonald’s Wants to Know Your Order Before You Do
    McDonald’s Wants to Know Your Order Before You Do
    McDonald’s Wants to Know Your Order Before You Do
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    1. BW_Mcd_dribbble_1.mp4
    2. Artboard 1 copy 38V2.2.png
    3. Artboard 1 copy 37V2.2.png
    4. Artboard 1 copy 39V2.2.png
    5. Artboard 1 copy 41V2.2.png

    McDonald’s CEO wants Big Macs to keep up with Big Tech. Steve Easterbrook is giving the Golden Arches a data makeover. ⁣Read full feature story - https://www.bloomberg.com/news/features/2019-09-25/steve-easterbrook-wants-mcdonald-s-to-think-like-silicon-valley?srnd=businessweek-v2

    More details about the project - https://www.behance.net/gallery/86213743/McDonalds-Wants-to-Know-Your-Order-Before-You-Do

    Credits ---
    Client : Bloomberg Businessweek
    Producer : Diana Suryakusuma
    Design/Direction : Sylvia Boomer Yang
    Animation : Bruce Chen, Tyson Peng
    Sound design : Cadell Cook
    Narration : Jillian Goodman

    Sylvia Boomer Yang
    Sylvia Boomer Yang
    expresses herself through fun, bold and dynamic designs.
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