Salt Book

So part of working for Focus Lab means each team member has the ability to work on an internal project on our clock. This allows us to continue to fuel our passions and make even more cool stuff within the company. Our awesome team member @matt_yow chose to write a book called SALT.

What is it?
Salt is an interrogative and exploratory essay from Matt Yow that explores the brand identity design process. Written for designers, Salt takes an analytical look at the relationship between methodologies, quality and value. Let’s salt our process.

We are now working on the site that will be launching to market and share the book very soon.

We plan on having this available before the end of the year for your consumption :)

** price is not final, but close ;)

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