Kindbody Brand Identity: Welcome Kit

Kindbody came to us needing to get out of the gate fast with a planned NYC launch only months away. The competition felt cold, male-dominated, and off-putting. None of the top fertility clinics provided the assurance that comes with a familiar brand. The opportunity was ripe to launch a modern clinical experience that fuses technology, wellness, and technology, all housed in a beautiful boutique environment.

C42D was tasked to strategize, develop and bring to life the brand story and identity, and launch the brand and website.