MTV BASE 'Super Base Beats' playlist sting

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Super Base Beats, a brand new playlist of glossy, bass-heavy Hip Hop, Urban and R&B music videos from MTV BASE, the home of urban music.

Both a branding exercise and animated title sting, Pete&Tom worked closely with MTV to develop the concept and design the logo before bringing it all to life in an animated 3D sequence. Using a mixture of lighting rigs including strobes, strip lights and light boxes the darkened logo is gradually revealed in time to the music as the collection of lights kick in.

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