While U Wait

Shot 1299538106

When you hit that “Purchase” button a website, you’re left holding your breath for what feels like minutes, staring a white screen or an indeterminate spinner.

Here, some microcopy walks you through the purchasing process; and keeps the UI looking responsive.

Try it out yourself.

More from Matthew Farag

  1. Red Pen uploading
  2. The final thing!
  3. Hack weekend!
  4. CM


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