YouTube Sticker Set

Like everyone else, I spend a lot of my time watching Youtube videos. Imagine my surprise when I was invited to illustrate a set of 22 stickers for Youtube Stories? Insane!

The major challenge of the project was to make 40 drafts in just under two weeks and set the style I wanted to try on each of the stickers.

The words that had to be drawn were already pre-defined, but suggestions were welcome. In addition, Youtube has a very extensive color palette where I was able to choose the shades that I would like to work with.

My goal was to pick different types of typography for the pack, always understanding the mood I wanted to set for each sticker, combining with illustrations in some cases so it was more harmonious. But always with highlighted lettering, after all, that's why I'm here!