VANEIGENS - Visual Identity

For VANEIGENS we got the opportunity to do a full rebrand of their corporate identity and created multiple websites. We organized a few workshops with the stakeholders to explore, write and define their mission, vision and brand values. After defining these, we wrote a manifest and designed a visual style to meet and reflect their brand values.

VANEIGENS is a Salesforce ecosystem partner. They do consults, implementations, maintenance and create their own software. We were looking for something that makes them different than others in their field, looking for something we could use as a starting point for the rebrand. After a few sessions we noticed that working at and with VANEIGENS feels like topsport. No 9-5 mentality but going the extra mile, coaching each other, working fast but effective, choosing for a personal approach and working together with the client to accomplish great results. That's why we decided to take 'sports' as a starting point for the manifest but also for the visual style.

More by Marten Kuipers

View profile