Match.com Concierge

Overview
Launched in 1995, Match is the original online dating destination, and is still the leader today. Over the last 20 years, Match has expanded its reach to 25 countries, five continents and is translated in eight languages. But Match’s biggest impact lies in the millions of dates, relationships, and marriages it’s helped create — more than any other dating brand.

Dating App Landscape
With the introduction of Tinder and Bumble in the past several years, dater expectations have changed as great experiences now come with a FREE price tag.As these free mobile experiences gained massive popularity, it left many daters to wonder, “why pay?”

Challenge of Dating
Match.com has one of the highest subscription fees of all dating apps. What differentiates the match experience to substantiate these fees?