Red Square Nicholas Scimeca

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Financial services brands tend to walk alike and talk alike. With the new, our team set out to create a durable brand that intelligently deviates from the norm.

The visual identity represents the various paths we take in life and the guidance the firm offers its clientele along the way. Beautiful drone footage, custom illustrations and patterns reinforce the positioning statement “Guided by value.”

Designed and built at Red Square with HTML, SASS, JS, VueJS and Prismic as the CMS.

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