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18 Responses

  1. Ryan Hamrick Ryan Hamrick

    Working on some styling for a new lettering-based ad for a client.

    Full image attached.

    10 months ago

  2. Kevin Burr Kevin Burr

    Love the style, Ryan. Really interesting and unique. Any concerns with it reading as Elf?

    likes

    10 months ago

  3. Ryan Hamrick Ryan Hamrick

    @Kevin Burr Thanks, man! This is just a one-off style test (no pun intended) and not the actual letterforms. Also, in context, I could completely butcher these letters, and "off" would still likely be the only logical read after what will come before it. :)

    likes

    10 months ago

  4. Bart Vollebregt Bart Vollebregt

    I read 'off' without any problems, very nice Ryan this is brilliantly simple!

    10 months ago

  5. Anton Peck Anton Peck

    I first read it as "eff" and was confused until I read it as "off", then all was right with the world.

    likes

    10 months ago

  6. TJ Taylor TJ Taylor

    Rip Off?

    10 months ago

  7. TJ Taylor TJ Taylor

    I mean... is it ripped?

    likes

    10 months ago

  8. Ryan Hamrick Ryan Hamrick

    @TJ Taylor Lol, yes, that's the idea.

    likes

    10 months ago

  9. Judson Collier Judson Collier

    Love the style. Actually reminds me of a lemon peel shaped into words!

    10 months ago

  10. Marika Tamiazzo Marika Tamiazzo

    yup i read eff as first, too! but i'm really digging the ripped paper effect!

    10 months ago

  11. Henric Sjösten Henric Sjösten

    Off da chizzle!

    10 months ago

  12. Isaac Grant Isaac Grant

    Sexy!!

    10 months ago

  13. Mike Clarke Mike Clarke

    Very cool! I read it as "eff" as well.

    10 months ago

  14. Tyler van der Hoeven Tyler van der Hoeven

    What the eff? Frigg'n sweet!

    10 months ago

  15. Dane Dane

    Eff or Off or both, it's still rad

    10 months ago

  16. Damian King Damian King

    Very nice!

    10 months ago

  17. Eileen Allen Eileen Allen

    Lovely. Hey Ryan, what lead hardness do you like to use? Also are you planning on restarting Industry R&R?

    10 months ago

  18. Small sample of a recent lettering project where I got to experiment with new techniques.

    Full thing coming some day. :)

    9 months ago

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