Few examples from a visual journey map I did while working at Qliro. Product owners wanted to visualize at what moment it could promote - being more effective - the new Loans’ service to the customers. Based on the quantitative data we had and inviting customers for interviews, we created some profiles and assumptions to test going further.

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Posted on Apr 14, 2020
Estudio Drops
1/2 designer, 1/2 illustrator and full time storyteller.

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