Adidas Predator iOS app

Key visual and Training App Concept for the 2020 revamp, with game stats tracked by a chip and sensors in the boot. Icons and custom type for the tagline were created and combined with a hand crafted, irregular and mis-printed aesthetic. The shape of key elements was based on the characteristic diamond spikes from the boot. If uploaded, the user’s image would replace Pogba, and become increasingly mutated as their stats improved.

Max Niblock
Design Direction & Digital Design

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