Mondegreen

Mondegreen
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Name
Mondegreen
Client
Mondegreen
Services Rendered
Branding, Packaging Design
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Mondegreen is a high-end luxury brand with a vintage aesthetic. This is a concept route I pitched to Mondegreen.

I was briefed with coming up with a brand that gives a sense of luxury and premium and that they are trustworthy and the go-to brand whilst keeping a subtle vintage feel.

The word type is elegant and luxurious whilst the logo mark is a custom edit of the letter "M". The logo mark is an indication of the gentleman bow tie. This is a small but simple feature that is subtle enough to be a subconscious thing to link to fashion.