Logo concept - TDP Asia

Logo concept - TDP Asia

I did this in a design contest and it was not chosen by the project owner.

The company is a recruitment/coaching & change-management company.

I think some of the things I could have done better was:
- Different font, something without rounded edges - suggestions? :)
- The mark itself, maybe it's too narrow in width compared to it's height.
- I didn't realise they really wanted "Talent, Design, Potential" to be in the logo itself. I felt more text would make the logo hard to read at small sizes.

I'm sure you guys will find more ways it could have better. :)


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