McDonald's Homestyle site

Designed to promote the release of the Homestyle crispy chicken burger, this campaign microsite suggests complimentary products for a ‘meal experience’ along with a restaurant finder. It uses rounded edges, soft gradients, overlapping elements and a rotate-able burger for a playful, friendly style while highlighting the food. Assets including the fruit splash, caramel swirl, map & icons where created from scratch.

Max Niblock
Design Direction & Digital Design

More by Max Niblock

View profile