GOTransit Rebrand (Toronto)

GOTransit Rebrand (Toronto)

I was a bit terrified when my teacher assigned me the GOTransit logo for our rebranding assignment. This was because of the accolades and awards the current logo had won. If you're not familiar with their current logo you can see it here.

The infinity symbol was used to represent train tracks, and the cycle of a daily commute or journey. Typeface is modified Johnston Underground.

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