Sketches on Sketches on Sketches We've been sketching a lot for our rebrand. Our recent faux pas have helped us learn what we need to do and what we shouldn't do. So we've gone bac...
Identity crisis A V2 that we almost went with as our logo. We liked the idea of the 3 elements coming together to represent foundation, wholeness, and direction. H...
Circles on circles Another direction that didn't make the cut for the final. Playing with the idea of 2 shapes becoming one.
Gauge Exploration An exploration for our logo that was ultimately nixed. Playing the idea of an arrow making the letter G.