Keith Russell / Activity
13 Jan Keith Russell Commented on Email List Signup Form by Bob Kawa
I like the look of this a lot, but I would recommend a lighter label than "Close Form". While it's pretty obvious what the button would do, I don't think a user would think "Close Form" to dismiss this modal.
If this is something that pops up automatically without the user requesting to sign up for email updates, I'd recommend making the button label something like "No thanks". If they took an action to request email updates to open this modal, I'd recommend making the button label something like "Nevermind".
If the goal is to get more people to sign up, I'd also question why you'd include first and last name fields if it's not required, as it adds extra steps to signing up.