Wrapping up the branding for Karius, a biotech start-up. Moving forward with the custom lettered wordmark for final application and orange / deep blue for the colors.
Original concept has been refined a bit more. The thickness of the K and the word mark have been reduced to be a little thinner, and the wordmark has been kerned in a little bit more from the previous iteration. Right now, this is the c...
Close to wrapping up the branding for the biotech start-up, Karius. The diagnostic process is the core of what their technology does, so they wanted to explore a checkmark type of icon paired up with the custom logotype. Attached are exp...
Karius is a team of biologists, data scientists and clinicians developing a novel diagnostics tool in the field of infectious diseases.
Initial conceptual round partially focused on the meaning behind the word Karius. It was taken from...
kariusdx.com
