ONCE UPON A TIME... there was a friendly farm boy with a keen intuition who just loved to make stuff. He grew up to be an artist, designer, curator & educator.More
Noria Wines — Noria Wines makes outstanding fine wines crafted from the best California grapes and modeled after traditional Japanese sakes. After finding success selling wine to brokers and restaurants in Japan and America the business needed to focus on a new direct to consumer model. After extensive customer research and a brand sprint workshop, I designed these new bottle labels to reflect a lighter, cle...
LookSeed Moth — The LookSeed Project I created an interactive project that seeds behaviors addressing ecological topics. Stickers with QR codes are placed on specific objects encouraging viewers to “look” at the interactive triggers. When the QR is read information is presented framing the viewer’s circumstance that “seed” a specific sequence of behaviors. Stickers are delivered in seed packets with instruc...
Punch Line Logo — For this comedy game app logo, I simply added eyes to the whimsical smile found on a boxing glove icon.
STRUBLE.design Logo — When designing my personal brand logo, I wanted to use positive and negative space to have the eye flip between a letter and an abstract form. When studying the shape of the letter S, I noticed a similar shape found in the number 8. I placed the shape of a black eight behind the white letter S and with some work, arrived at my logo.