58fbccb1e23e1924f8c24ce7e7819b31 Pitch

by Amber Asay

6 Shots + 1 Attachment

Discarded Krystal Logo

An early on concept that was discarded — I focused more on the drive-thru convenience of Krystal. More than half of their sales come from drive-thru which is...

October 22, 2013

V1 krystal burger

Rebrand Pitch - GIF

Mmmm Burgers...

October 02, 2013

Rebrand Pitch - Packaging

Proposed packaging with a fun messaging inside: "We were made for each other" "There's more where that came from" "Miss me?"

October 01, 2013

Rebrand Pitch - Posters

Proposed posters. I worked with a great copywriter on creating a playful voice.

October 01, 2013

Rebrand Pitch - Icons

Introducing icons and color palette

October 01, 2013

Rebrand Pitch - Logo

While we didn't win the pitch, this was a very fun project to work on for the famous Southern fast food restaurant. I decided to give them a very iconic sou...

October 01, 2013

1 Attachment