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Stealing sheep

by David Yeiser Pro Jan 11, 2011
in Design Intellection v.6
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3 Responses

  1. Pro Me-avatar David Yeiser

    I love negative letter-spacing on bold sans-serif titles. 37signals was the original influence for this technique (for me anyways).

    over 1 year ago

  2. Pro Patrick Pat Dryburgh

    I too love it. Have you tried this with a serif typeface for the body? Just curious to see how that would look.

    likes

    over 1 year ago

  3. Pro Me-avatar David Yeiser

    No, never for body copy. When you start to get into large chunks of text like that messing with the letter-spacing usually has negative results.

    Though I have negative letter-spaced bold, italic Palatino because it's a little too open by default in my opinion.

    The only "high-profile" example I know (off-the-cuff anyways) of letter-spacing body copy is Contrast's blog: http://www.contrast.ie/blog/

    over 1 year ago

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