Grand Union logo process

7 Responses

1. Justin Crutchley

   Doing some reworking of an old logo for print. Thoughts appreciated.

   3 months ago

2. Pro Adam Trageser

   This is diggity. I don't think "Grand" has the same amount of arc that "Union" does. I'd make those equal. And Perhaps track in the 2012 to match the width of "EST"? I'm really liking that weird greenish/goldish color though.. (might just be my cheap ass monitor) haha

   3 months ago

3. Justin Crutchley

   @Adam Trageser Thanks so much for the feedback, you're absolutely right! I'm a bit color blind (which explains most of my monochromatic shots), but I attempted a gold.

   2likes

   3 months ago

4. Pro Adam Trageser

   Most welcome, man. I hope you dont change the color b/c I mentioned it - I like it how it is. Also, I couldn't help but think it needs something to make it "sting". What i mean is.. err.. in the wordmark you did for Troop for instance, that arced baseline of "Troop" really gave the piece something to bite. I think something unique like that is in order here. I'll shut up now.

   1likes

   3 months ago

5. Justin Crutchley

   Gotcha, you're right, it's a bit bland. This is the first version so your feedback is really helping. Thanks again @Adam Trageser

   3 months ago

6. Pro Jay Higginbotham

   Looking fantastic man!

   1likes

   3 months ago

7. Revsion

   Rebound

   Revsion

   by Justin Crutchley

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   3 months ago