Logo idea for a non-existant company.
about 1 year ago
I like the idea, but it doesn't feel like a rope to me, even after I read the brand name. Looks a bit like a floating ice cream... Maybe the three parts are too inclined.
(Also, you should check spacing between the three parts of the “ice cream” thing, it's unbalanced.)
What if you tried a version tweaking the typesetting so that the rope extended through all 3 lines. Maybe the stem of the h in the, the L in velvet, and the stem of the p in rope. It would extend it and make it more ropey?
Cool shot, looking good, welcome to the site
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