Home page comp for our new website and identity rollout eventually. Working hard to keep things as simple as possible and constantly striving to never underestimate the importance of clarity.
Made with Brand Aid
10 months ago
This is looking awesome! Love the new direction.
I agree with Nick. Really nice work dude.
Love the colors. Excellent icons. Really like the company name. What were some of the other logomark ideas?
@Nick Sigler @Jeremiah Wingett Thanks, guys!
@David Mermelstein (aka Merms) Actually, this was the first one. Saw it in my head and made it work. Spent about 10+ hours researching fonts every night until I found what I wanted to use for our new branding.
Dude. AWESOME!!!! About to redo our brand and site and this inspires me like you would not believe!
@Brian Fischer Thanks bro. Can't wait to see what you guys do. Please layup some shots here on the board!
I love this more and more every time I see it!
Love the simplicity. Nicely done.
Slick design and love all the custom looking icons. My only question is with the hierarchy... Is there a call to action near the top? Link to work or a contact form? I only saw the one towards the bottom.
Great style, typography and icons mate ;-)
You've certainly achieved simple-clarity, very slick. Would the whole site be this heavy in red?
Thanks @Ted Goas. In short, every section will click through. However, it won't be an overt CTA in some cases.
The headline will actually click through to the "Culture" page for those who discover it by mousing over, and the icons below will click through to the "Process" page. The icons will have a transition effect on them when you rollover. The Testimonial quote section will also click through to "Results", but I'm not sure yet on additional CTA information on that section to click through to specific projects for the quote, or if it also will be a process of discovery for those who mouseover and are inquisitive as well.
The footer text will transition/hover when mousing over and click through to the "Connect" page. The arrow tab at the bottom will expand up when clicked. Here's a screenshot of the footer tab in action when opened. Not through with it yet, but this gives you an idea.
Thanks, @Samuel Jesse. I'm actually working through the interior process as well and have not decided. At a minimum, I would reduce the red header to only encompass the logo/nav area. At a maximum, I would strip out red header altogether and go white or cream with new interior header area to allow your eye to quickly move below to the content. Be on the lookout for follow up shots of the interior. Would love to have feedback!
Sounds good - will keep an eye out for your new shots.
Awesome. Awesome indeed. I love the red. ☻
7 months ago
Thanks! We love it as well. We even have a red IKEA locker in the office. @Jennifer Janosi
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