New Year, New Brand

11 Responses

1. Pro Juan Arreguin

   Being that it's a new year, and being bored with my old style (so 2012!).
   I decided to explore a simple, straight forward re-brand.

   The Project this shot is attached to shows all the different things I've tried for my portfolio/site. But as everyone knows out there, it's so hard to decide on a final design, especially when it's a personal project.

   Any feedback is welcomed! Happy 2013!

   4 months ago

2. Pro Chris Wallace!

   Are the bars on the bottom intentional?

   4 months ago

3. Pro Juan Arreguin

   @Chris Wallace! — yeah, my register colors. :)

   4 months ago

4. Pro Chris Wallace!

   What are "register colors?" Not familiar with that terminology. Sorry for all the questions.

   4 months ago

5. Pro Juan Arreguin

   @Chris Wallace! in other words color Palette, bellow it I have my cmyk colors, and such for when I send stuff to the printers.

   4 months ago

6. Pro Chris Wallace!

   Cool. What's it for? Just for fun? Or are you doing some freelance work?

   4 months ago

7. Pro Ali

   Not bad, but maybe a bit too simple? Have you tried sketching out many attempts at a 'J'? It's a cool letter to work with.

   4 months ago

8. Pro Juan Arreguin

   @Sean Farrell — Yeah, was trying to do the JA thing. But simplest thing I could come up with was using three squares to build the stem + one block for the tail.

   Jones logo' tail on the J is a little longer. What are your thoughts if I run with it?

   4 months ago

9. Pro Juan Arreguin

   @ali yeah currently is exploration of a flat/simplistic style.

   I've always done the J/A thing. Wanted yo generalize yo just using the J

   4 months ago

10. Pro Alex Pankratov

    This looks like a minimalist reduction of Adidas logo. There was also a design agency called "(Something) Factory" and it basically had a logo of 3 or 4 short bars followed by a tall one.

    All in all, as much as I like concise and minimal logos, I think this one is a bit too minimalist to be distinct and memorable.

    4 months ago

11. Personal Branding After some more sketching, I decided to bring in the J + A together, since everywhere I create an account I always do "JuanArreguin." Very simple: Two bars ...

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    Personal Branding

    by Juan Arreguin

    After some more sketching, I decided to bring in the J + A together, since everywhere I create an account I always do "JuanArreguin."

    Very simple: Two bars + 2 half circles.

    Thoughts?

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    4 months ago