Final Concept
The live site: http://doctorlamberts.org
I'm working with a doctor who is (virtually) returning to the "days of old" by being transparent and available for his patients. This is a breakthrough concept, and I'm thrilled to have the chance to work on this project.
I've used the "housecall" metaphor by implying that the doctor is right outside your house; there's something interesting and sincere about showing a home.
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