Logo Treatment

8 Responses

1. Young&United

   Can't wait to stamp this puppy on our packaging.

   Designed by @Metcalf

   Critique – go go go

   6 months ago

2. Bill S Kenney

   Ship it!

   1likes

   6 months ago

3. Jeremy Teff

   Nice, my only critique is that I miss the Tittle on the "i" . Really like the G - amp connection.

   6 months ago

4. Young&United

   @Bill S Kenney we're workin on it! @Jeremy Teff I agree, trying to figure out how to get the title in there. hmm

   6 months ago

5. Young&United

   Made this update: http://designers.mx/post/detail/SeanMetcalf/young-united/3294

   6 months ago

6. Keith Tatum

   @Young&United I think the updated version has even more personality with the texture and dashes. Please rebound a packaging shot. It would be awesome to see how this translates to print versus your first pass. Fantastic line work.

   5 months ago

7. Jennifer Cook

   I love the ampersand, and the line weights/textures of the update look great and give it a great feel. Just a few things that jump out at me - the "Y", the way the bottom loop joins with the top, then juts into the "o" could flow a bit better. Also the comparitive sizes of the Y and U, maybe the Y could be a bit bigger, a bit more substantial? The x-heights and letter slants on "Young" are looking good, but on "United" the x-height sizes slope smaller and the slants are quite different from "Young" (compare the letter n between the two words). Oh and one more thing - the baselines, looks like they're at dissonant angles, not sure if that was intentional or not?

   Not that it should all look precise & mechanical, at all, but a bit more regularity is easy on the eyes. Overall I do really like the personality of this & think it'll look great on some packaging!

   5 months ago

8. Wade Winebrenner

   This looks great, Sean. The only thing that doesn't really do it for me is how the bottom loop joins with the top counter of the "Y". I really like where this is heading!

   5 months ago