My latest lettering project for a Frozen Yoghurt company. Hopefully approved by shopping centre management today.
A couple of the presentation slides attached
about 1 year ago
Very nice, I really like what you have done with the 'o'!
GREAT – I love it!
very very nice, love the type treatment !
Totally awesome, Matt. I'm glad that you got that gig.
Nice typo... ♥ it!
love this berry
wow ... this is so beautiful ....
the heart icon using a cherry stem is adorable
Fits the subject so well and I have to say, that weight is just awesome. I just love how you've done the little cuts in the 'L', 'b' and 'y' to avoid overly dark spots, really adds to the depth and rounded feel too. My favourite part might be those 'r's though, fantastic solution!
@Bart Vollebregt Thanks mate, I originally had 'o' similar to a flipped version of the 'e'. It looked really nice that way too but we decided for legibility to go with the more conventional joined 'o', so I'm stoked you like it this way.
@Arno Kathollnig cheers buddy! always appreciate the comments.
@Florin Capota thanks champ.
@Milosz Klimek cheers fella. Yeah, thought it would be a nice little project to work on over the break.
@Jagadish Thanki @Ryan ♗ @James Darling Thanks a million guys for the comments.
@Jake Rocheleau Thanks mate. I think it makes a nice stand alone device too. I see potential for it to be used on its own on certain packaging.
@Claire Coullon Thanks Claire. Stoked you like. Yeah, I'm really happy with how the 'r's turned out. I experimented with quite a few variations of this style 'r' before settling on this. Conventional 'r's would of left nasty big areas of negative space. Glad also you like the cuts.
@Drew Davies Cheers champ! I'll look into that awkward spacing. Thanks for the feedback buddy.
Hope you have a bloody beaut xmas bud! When LH launches next year maybe we can meet for a burger!
Definitely fella. Let's tee it up... I'm hanging for one of those burgers.
Have a cracker break!
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