Plain Mark

1 Attachment

7 Responses

  1. Pro Kyle Ruane Kyle Ruane

    Seeing as how our ethos and overarching principles revolve around the concept of simplicity and the removal of the unnecessary, we've decided to put our money where our mouth is and try to reduce our logo to something overly-simple and straightforward.

    We think there are some very interesting possibilites with this mark. Are we crazy or does this work?

    5 months ago

  2. Pro Kelly Walker Kelly Walker

    Totally witty, love it

    likes

    5 months ago

  3. Pro George Wood George Wood

    As long as the actual brand name was displayed somewhere near to this I think it's a great idea and it's executed really nicely.

    However without the word 'Plain' it could become pretty confusing for potential clients / users / whatever to spread the word etc.

    likes

    5 months ago

  4. Nick Sigler Nick Sigler

    It reads more as "censored" or "covert" than plain.
    I love that you took it to this extreme, though!

    likes

    5 months ago

  5. Pro Jon Vlasach Jon Vlasach

    hmm, I like the concept as it related back to your philosophy, but it seems like it's trying a little hard.. in the same way mySpace rebranded with 'My________'. Conceptually I like the direction, but the execution needs a little more than a solid bar.

    likes

    5 months ago

  6. Pro Ted Goas Ted Goas

    what @Nick Sigler said.

    5 months ago

  7. Pro Kyle Ruane Kyle Ruane

    Thanks for the feedback everyone!

    5 months ago

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