Freeze

11 Responses

1. Pro Sergey Shapiro

   Logo sketch for some beer label. Unfortunately client decided to move forward with something that differs from hand-written style.

   Written with Ruling pen and black Chinese ink.

   More sketches here http://www.facebook.com/photo.php?fbid=394680933941082&set=a.377658148976694.88302.376032265805949&type=1&theater

   1likes

   5 months ago

2. Pro Anthony Thiebaux

   It's cold right here!

   5 months ago

3. RaitG

   оригинальное решение. А по дизайну, какое направлении предпочел клиент?

   5 months ago

4. Pro Sergey Shapiro

   @RaitG Без понятия. Эти будет заниматься уже кто-то другой.

   1likes

   5 months ago

5. Pro Florin Capota

   great one, the temperature in my office just dropped 5 degrees

   5 months ago

6. Justin Ellis

   I sense a chill in the design! What if you had a solidified thicker top stroke on the "F".

   5 months ago

7. Pro Sergey Shapiro

   @Justin Ellis Thank you for your suggestion Justin but as I mentioned in the description those options were rejected.

   5 months ago

8. Justin Ellis

   Oh yeah... (smacks forehead)

   5 months ago

9. Pro Josh Principe

   Sergey, awesome work as always. Have you created anything that shows your process? I am so curious.

   5 months ago

10. Pro Sergey Shapiro

    @Josh Principe Thank you Josh! This is the one I shared as well http://www.typedivision.com/process/type-division#more-83

    Waiting for my personal site done so will be able to post more.

    5 months ago

11. Savio Alphonso

    Sergey, this is awesome and thanks for sharing your process on Type Division as well!
    I love the scratchy feel to the Freeze logotype and I'm going to try experimenting with a ruling pen/ chinese ink sometime.

    5 months ago