1 Attachment

8 Responses

  1. Helvetic Brands Helvetic Brands

    A work in progress part of a larger branding presentation.

    For some background on the project, this was made for a NYC firm dealing with concerts and shows. The concept was to create an energetic letter "R", inspired by multiple "concert lights" displaying their focus on different genres.

    Created by the Helvetic Brands team.

    over 1 year ago

  2. Burnt Toast Creative Burnt Toast Creative

    You nailed it. I could tell it was an 'R' from a mile away. And those colors...

    likes

    over 1 year ago

  3. Richard de Ruijter Richard de Ruijter

    Can't help it but it somehow reminds me a lot of the MIT media lab rebrand: http://www.underconsideration.com/brandnew/archives/mit_media_lab_full_of_squares.php

    over 1 year ago

  4. Helvetic Brands Helvetic Brands

    Thanks @Burnt Toast !

    @Richard de Ruijter thank you for the input although that is a different approach here.

    over 1 year ago

  5. Richard de Ruijter Richard de Ruijter

    You're welcome, just wanted to point it out before a client does it. :)

    over 1 year ago

  6. Vilen Vilen

    Very nice use of subtle color in the blurred background it really adds to colorfulness of the logo without taking away too much. Without that touch the logo would look too stark on grey background.

    over 1 year ago

  7. Flavio Montiel Flavio Montiel

    Awesome job with the colors!

    over 1 year ago

  8. A work in progress part of a larger branding presentation.

    As they are disruptive in their market, this music events company wanted to have an edgy, even chaotic approach.

    Created by the Helvetic Brands team.

    over 1 year ago

keyboard shortcuts: previous shot next shot L or F like