I like the idea to make it a recognizable reference to Underground. Good job!
Only concern would be - What does Underground say about another company using part of their branding as their own? I guess it wouldn't be any problem if they are partners or whatever.
11 Responses
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Helvetic Brands
A work in progress for British startup Londone with the goal of connecting Londoners.
Created by the Helvetic Brands team.
6 months ago
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Alex Pankratov
Very nice, easily recognizable reference.
6 months ago
Nice, reminds me of the subway symbol :>
6 months ago
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Waseem Arshad
good work!
6 months ago
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Samuel Couto
This speaks for itself - easily recognizable as @Alex says. Really great job guys! ;)
6 months ago
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Thomas Norsted
I like the idea with the reference to the tube, but in all honesty i think your cutting it a bit to close for comfort.
goo.gl/tUlYO
6 months ago
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Steven Graham
Certainly recognizable but is there any significance to the "e"?
6 months ago
I like the idea to make it a recognizable reference to Underground. Good job!
Only concern would be - What does Underground say about another company using part of their branding as their own? I guess it wouldn't be any problem if they are partners or whatever.
6 months ago
I smell a lawsuit unfortunately. Underground are tetchy about their ident being used.
6 months ago
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Alvaro Nistal
Good work, but I agree with @Joachim Löfstedt and @Luke Harby
6 months ago
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Helvetic Brands
Thanks everyone, it is one idea of many. This idea will lead onto another and thought the process would be interesting for dribbblers to see.
6 months ago