Built Performance Nutrition - Sketch 07 - Vectors!

6 Responses

1. Pro Simon H.

   Phew. Finally had time to put the final touch to this revision round. There are 21 alternates here, with the following variables:

   - Typefaces (Onramp, Muncie Regular, and Duke, all from Lost Type)
   - Diamond shape
   - Outline style and thicknesses

   There are still some alignments and spacing issues at this point (mainly in the placement of NYC and 2012).

   Any favorites?

   Also, this is how I created the gif.

   And yep, I wish the brand would be BUILD for sake of symmetry.

   6 months ago

2. Pro Joe Nicklo

   Really like it. It held true to the sketch with a few changes. I dont like how the "NYC" and "2012" are hard to read on some of them. It's coming along.

   1likes

   6 months ago

3. Pro Simon H.

   @Joe: thanks! I think this is the strong direction to go towards. I agree with you about the NYC and 2012. Muncie is just too thin and condensed. Onramp works way better.

   Waiting on client feedback at this point.

   6 months ago

4. Kyle Gallant

   I'd have a hard time choosing. There are a few winners in the group.

   1likes

   6 months ago

5. Pro Simon H.

   @Kyle Gallant indeed.

   6 months ago

6. Built Performance Nutr... It's tied between these 2.

   Rebound

   Built Performance Nutrition - Revision 03

   by Simon H.

   It's tied between these 2.

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   6 months ago