QueryClick v02

by Alex Cowles Nov 8, 2010

QueryClick v01 This is the first (and most successful) of the three brand marques I presented to the team today. It still needs work, but we're definitely getting somewhere. November 05, 2010

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6 Responses

Alex Cowles

Looking at options for red or blue. Reduced thickness of the outline, and also worked in to the marque a little bit more. Feels stronger now.

over 1 year ago
Pro Robbie Manson

Definitely an improvement in my book. While I haven't read your brief, I'd opt for red over blue. To me, most blues feel safe and often conservative, where red is outspoken and passionate: a much more compelling proposition.

Also, I'm not sure why, but I feel like you're somehow missing a trick with this mark. Something is missing that I can't quite put my finger on. Apologies for that incredibly vague statement.

over 1 year ago
Alex Cowles

@Robbie - cheers, yeah - my thoughts on the red too.

As for missing a trick - If it suddenly dawns on you - be sure and let me know! :) - I know what you mean, but I'm struggling to find whatever elusive element that might be.

over 1 year ago
Pro Union Gasworx

Agree with what Robbie said, love how the Q and C combine, but there's definitely 'something' that it needs, but again I'm not all too sure what to suggest! Maybe it just needs to be in a different shape? Hexagon maybe? Or maybe something asymmetrical? Lovely stuff though!

over 1 year ago
Alex Cowles

Thanks - I'll give it a go in some other shapes. THe circle helped to represent a badge, seal, coin, medal, rosette and other things associated with success - but I'll look at some options.

over 1 year ago
Pro Muhammad Ali Effendy

Clean & simple! :)

over 1 year ago