UX Design—User Persona for Higgs Artisan Coffee Roaster
Mark — the tech-savvy persona
Creating the persona of the project was very amusing but also a job full of details and analysis that directly influenced the result of the project. The primary persona of my project is a traveller, tech-savvy man, 32 years old, founder of a fin-tech startup and absolutely crazy about Stephen Hawking (the God Particle) theories, Albert Einstein theories, Higgs Boson theory, Unified Field theory and Cern. This tech persona has been deeply in love with coffee, travel and science for more than ten years.
