Following my recent exploration into compounded visual identities (This + That series) I received an enquiry looking for ideas that followed a similar process.
This piece was created for an on-line and mobile app resource that allows customers to find and order food with quick delivery, represented here by the compounding of a rocket (speed) and a fork (food). The concept was rejected as it failed to convey delivery.
Following my recent exploration into compounded visual identities (This + That series) I received an enquiry looking for ideas that followed a similar process.
This piece was created for an on-line and mobile app resource that allows customers to find and order food with quick delivery, represented here by trying to achieve a dual wing (speed) and steam (fresh) visual above a bowl (food). The concept was rejected as the client felt the bowl was too specific to soup and cereal.
13 Responses
Pro
Rich Baird
Following my recent exploration into compounded visual identities (This + That series) I received an enquiry looking for ideas that followed a similar process.
This piece was created for an on-line and mobile app resource that allows customers to find and order food with quick delivery, represented here by the compounding of a rocket (speed) and a fork (food). The concept was rejected as it failed to convey delivery.
10 months ago
Rebound
Steam + Wings + Bowl
by Rich Baird
Following my recent exploration into compounded visual identities (This + That series) I received an enquiry looking for ideas that followed a similar process.
This piece was created for an on-line and mobile app resource that allows customers to find and order food with quick delivery, represented here by trying to achieve a dual wing (speed) and steam (fresh) visual above a bowl (food). The concept was rejected as the client felt the bowl was too specific to soup and cereal.
10 months ago
Pro
Freedom Art Inc.
Stick a fork in it...it's blast off time!
Clever concept, @Rich
-Jose
10 months ago
Pro
Andrea Cau
OOOOOOH! Amazing logo!
10 months ago
Love the colour scheme.
10 months ago
Nice Idea
10 months ago
Pro
Jacob Etter
Such a clever mark, even if the client didn't go for it!
10 months ago
Pro
Aric
Oh ! Delicious rocket ! ;D
10 months ago
Pro
Salih Kucukaga
WIN!!
9 months ago
Pro
Andrés Hernández
incredible!!!!
9 months ago
Shame an on anyone who rejected this. It's very very good.
8 months ago
Pro
John Provencher
great idea
7 months ago
Pro
Avinash Tripathi
spicy asian/thai food!!!!
7 months ago