This is the final sketch I sent to the client for approval. I've attached an image of stages of my process for this project.
11 months ago
Love seeing the step by step.
The only thing that really gets me is the rR switch in the middle. Really threw me of until I read the actual word. Have you tried a rr or an RR option?
This is a very challenging ambigram. You did a great job but it still takes some work to decifer.
@Nikita I understand that the double R, upper and lower case is a bit hard to decipher at first, but it's the only means to the solution. I think, despite the sizable challenge, I was able to come up with a successful solution.
@Luma Thank you for the praise and recognition of the challenge of this project. That's why I tried to steer the client towards custom lettering, but alas, the client is always right!
If you are still tweaking, I would try making the r/t wider. That combo should be pretty flexible since the letters are pretty compatible. Running into the adjacent letters is hurting legibility I think.
@Luma The client sent approval, so I'll be doing some fine detail tweaks. Thanks for your input!
by Dave Bailey
Final deliverable to the client. Large version attached.
11 months ago
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