Visual identity & branding proposal for a Toronto-based loose leaf tea start-up.
Fourth of 4 concepts presented to the client.
This was the chosen concept.
Rather than killing you softly with a whole bunch'a words here on Dribbble, I encourage you to kill your eyes on your own terms by reading my gangantuan Behance case study for this job.
If you like what you see there, be sure to follow me!
Check the attachment to see some inspiration, sketches, and a few detailed shots. FYI, this proposal includes this primary logo, as well as many secondary branding elements.
over 1 year ago
Yes! Congrats man, this was always going to be a winner. Love the design, character, execution and branding potential this has. You really did nail this and i'm super stoked the client chose this direction. The possibilities with different characters with different flavours just gets my branding mind spinning. I can't wait to see how everything rolls out. You da man!
Thanks, Matt! I appreciate all your support and comments along the way. As always, I truly value your feedback.
Thanks for checking this out, @Dino Henderson .
You have a great way with characters. Love the line work and the expression you convey. The style is great and the shape of the fist is absolutely perfect. Great work Jon!
Fantastic stuff, Jon. So many branding possibilities here. Love the identity roll-out.
@Nathan Walker Wow, man. Thank you for that compliment. Really means a lot coming from someone with top notch illy skills like yourself.
@Jeff Jenkins Thanks for checking this out! I agree, the branding potential is HUGE, which was a big selling point for my client.
@Jon Stapp You nailed this project my friend.
Beautiful work @Jon Stapp !
@Muhammad Ali Effendy Thanks for the kind words, Ali. Always appreciate you stopping by!
@Java Acosta Thank you very much for the compliment, Java! Glad you like this one.
Gargantuan design process indeed. Very inspirational, @Jon, thanks for sharing! :)
Hey Louis, thanks for stopping by! I always welcome your feedback.
While you already know what I think of this, there's no harm in hearing it twice, right?! I've been through the case study a couple of times now and it just gets better. This particular idea is so well thought out and implemented beautifully, but all the concepts are mind boggling well done. Can't wait to see how it develops.
You're so right, Claire — there really is no harm in hearing that kind of praise twice :D
As always, I truly value your expert eye, and I appreciate you taking the time to not only read the case study, but to do so twice! You rock!
Thanks @A. J. Lopez ! I appreciate the comment.
Love the style and the way u executed it . Another awesome piece
Appreciate the feedback, Jon!
Thanks for the kind feedback, @Alan Oronoz ! Really means a lot coming from you.
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