tea company logo concept 02

11 Responses

1. Pro Jon Stapp | atomicvibe

   Visual identity & branding proposal for a Toronto-based loose leaf tea start-up.

   Second of 4 concepts presented to the client.

   Rather than inducing seizures with excessive detail about my rationale and process here, I encourage you to take a vacation day, and read my gargantuan Behance case study for this job.

   Check the attachment to see some inspiration, sketches, and a few detailed shots.

   10 months ago

2. Pro Jared Granger

   Dig the style Jon! I hadn't seen the previous shot, but until I did I didn't realize that there was a p involved—it looked like a giant stylized question mark that read like "Stee This?" Love the direction though!

   EDIT: I also love how you're able to show so much character and style through a simplistic approach—well done!

   1likes

   10 months ago

3. Pro Nikita Prokhorov

   Great work sir!

   1likes

   10 months ago

4. Pro Jon Stapp | atomicvibe

   Thanks guys!

   FYI, in the attachment, the showthrough you see on the mock letterhead was done intentionally. To coincide with the vintage comic book concept, I wanted to simulate these materials being printed on old newsprint, which was cheap and thin, and would naturally show high ink areas through the other side.

   10 months ago

5. Pro Jovan Petrić

   I love this style.

   1likes

   10 months ago

6. Pro Aldrich Tan

   amazing... awesome case study too. wow!!! mind. blown.

   1likes

   10 months ago

7. Pro Jon Stapp | atomicvibe

   @Jovan Petrić and @Aldrich Tan thanks for the wonderful comments, guys! I appreciate you taking the time to get through the case study.

   10 months ago

8. Ivaylo Nedkov

   rad type, @Jon Stapp !

   1likes

   10 months ago

9. tea company logo conce... Visual identity & branding proposal for a Toronto-based loose leaf tea start-up. Third of 4 concepts presented to the client. Rather than having you gl...

   Rebound

   tea company logo concept 03

   by Jon Stapp | atomicvibe

   Visual identity & branding proposal for a Toronto-based loose leaf tea start-up.

   Third of 4 concepts presented to the client.

   Rather than having you glaze over a tl;dr rationale and process description here, I encourage you to fry your monitor's pixels by reading my stupendously voluminous Behance case study for this job.

   If you like what you see there, be sure to follow me!

   Check the attachment to see some inspiration, sketches, and a few detailed shots.

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   10 months ago

10. Menaka

    Another brilliant case study @Jon Stapp! I learn so much from each of your posts..thanks! My favorite would be concept 1..really captures the client brief well i think :)

    1likes

    10 months ago

11. Pro Jon Stapp | atomicvibe

    Thank you for the lovely compliment, @Menaka !

    10 months ago