So a radical direction change has seen us go from "modern and vibrant" to "elegance". Thanks @Simon™ for the type tip. The border on the mark is taken from the relationship of the "ri" in the type.
10 months ago
Awesome work Matt:)
@Deividas Bielskis @Simon™ @Nuruzzaman Sheikh Thank you kindly friends.
Beautiful. I love the monogram and border :)
Elegant stuff Matt.
by Matt Vergotis
A new typeface I created for my Atrio project. Client's happy and the mark and accompanying pattern have been made. I will post all together when I can.
I will also at some stage make a complete alphabet out of this.
10 months ago
Radical departure, indeed. Looke very elegant and classy. And classic. Love how you picked up on the R-I relationship in the border. That's a very thoughtful touch.
9 months ago
wow!!! woww!!!! wowww!!!
@Jon Stapp Thanks buddy, really appreciate you stopping by. This project took a little pendulum approach to get right. It started off too far one way, then went too far the other, until I got it with something in the middle on the third attempt. It illustrates just how important the briefing process is and that when there's multiple people involved in the decision making, that it's important that all sign off on the brandmark brief before work commences.
@Carl Goldson Cheers buddy! stoooked on your triple banger 'wow' compliment.
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