So a radical direction change has seen us go from "modern and vibrant" to "elegance". Thanks @Simon™ for the type tip. The border on the mark is taken from the relationship of the "ri" in the type.
A new typeface I created for my Atrio project. Client's happy and the mark and accompanying pattern have been made. I will post all together when I can.
I will also at some stage make a complete alphabet out of this.
Radical departure, indeed. Looke very elegant and classy. And classic. Love how you picked up on the R-I relationship in the border. That's a very thoughtful touch.
@Jon Stapp Thanks buddy, really appreciate you stopping by. This project took a little pendulum approach to get right. It started off too far one way, then went too far the other, until I got it with something in the middle on the third attempt. It illustrates just how important the briefing process is and that when there's multiple people involved in the decision making, that it's important that all sign off on the brandmark brief before work commences.
@Carl Goldson Cheers buddy! stoooked on your triple banger 'wow' compliment.
11 Responses
Pro
Matt Vergotis
So a radical direction change has seen us go from "modern and vibrant" to "elegance". Thanks @Simon™ for the type tip. The border on the mark is taken from the relationship of the "ri" in the type.
10 months ago
Pro
Deividas Bielskis
Awesome work Matt:)
10 months ago
Pro
Simon Frouws
Love it.
10 months ago
Pro
Nuruzzaman Sheikh
lovely!
10 months ago
Pro
Matt Vergotis
@Deividas Bielskis @Simon™ @Nuruzzaman Sheikh Thank you kindly friends.
10 months ago
Beautiful. I love the monogram and border :)
10 months ago
Pro
Norman Chan
Elegant stuff Matt.
10 months ago
Rebound
Atrio Typeface
by Matt Vergotis
A new typeface I created for my Atrio project. Client's happy and the mark and accompanying pattern have been made. I will post all together when I can.
I will also at some stage make a complete alphabet out of this.
10 months ago
Pro
Jon Stapp | atomicvibe
Radical departure, indeed. Looke very elegant and classy. And classic. Love how you picked up on the R-I relationship in the border. That's a very thoughtful touch.
9 months ago
wow!!! woww!!!! wowww!!!
9 months ago
Pro
Matt Vergotis
@Jon Stapp Thanks buddy, really appreciate you stopping by. This project took a little pendulum approach to get right. It started off too far one way, then went too far the other, until I got it with something in the middle on the third attempt. It illustrates just how important the briefing process is and that when there's multiple people involved in the decision making, that it's important that all sign off on the brandmark brief before work commences.
@Carl Goldson Cheers buddy! stoooked on your triple banger 'wow' compliment.
9 months ago