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38 Responses (page 1 of 2)
Pro
Gert van Duinen
Smallest project ever, but quite a fun one to redesign. This little project is like an evolution of the previous logo rather than a total reinvention.
They wanted to use the shield to represent strength and reliability (Ferza refers to Fuerza - Spanish for power / strength). I made the logo a bit more powerful by widen the overall shield shape and thicken those lines slightly. The two lines are meant to shape an 'F', which may be better seen in the examples on both sides. The wanted the blue line to show that they're thinking beyond others. The big logo in the middle is the one they preferred.
Have a smashing Monday to ya'll!
10 months ago
Right one best :)
10 months ago
amazing!
10 months ago
Pro
Haziq Mir
1st one best :(
10 months ago
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Roydon Misseldine
My favourite is the right! amazing work!
10 months ago
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Samuel Couto
Concept nice presented and nicely executed
10 months ago
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Daniel Keller
I like the left one the most.. but I like that the right one looks more like a shield, but the center-aligned line kinda throws me off!
the middle one is good too, I just prefer the left one because the lines play so well together and the F is more visible to me!
10 months ago
Pro
Gert van Duinen
@Daniel - Well put... I fully agree!
10 months ago
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Tomasz Kucharski
Nice redesign, I'd for 1st one on the left...
10 months ago
Hell, I'd be happy with any of them.
10 months ago
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Modisana Hlomuka
Great, now I have more reason to hate you. Is this the work of the shiny new toy? Actually, doesn't matter, God knows you are badass either way...
Must have been a difficult choice for the client to make no? Personally like the stylized version on the right. Wait, on the top. I mean, stage left... You get me right? :-)
10 months ago
Pro
Gert van Duinen
@Modisana - Lol, once that giant Cintiq has been installed and wasting all of your desk space, I'm afraid there's no easy way back. Which means you have to deal it on every single occassion.
10 months ago
Pro
José
Left...
10 months ago
Pro
Gert van Duinen
@José - Definitely...
10 months ago
Pro
Mani
superb @Gert van Duinen
10 months ago
Pretty good man, but I'm not sure about the F... For me it's more a detail or reflection on the shield. To my mind the first one is the best!
Great work man, congrats!
10 months ago
Wow, awesomely sexy icon.
10 months ago
Fantastic work!
10 months ago
Pro
Richard Meredith
Nice one Gert, love these. Beautiful work!
10 months ago
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Rudy Hurtado Global Branding
Nice one! are these two related Gert? http://dribbble.com/shots/641779-Logo-Ferza-concept
10 months ago
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OlegZ
This is why I love logo work. Just the simple act of widening a line can have a dramatic impact. That is so clean all around! I would have a very hard time choosing between these.
10 months ago
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Milosz Klimek
Left is amazing, Gert.
10 months ago
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Stephen Dyson
So simple yet so so good. Very well executed
10 months ago
right!
10 months ago
Pro
Gert van Duinen
@Rudy - Yes sir!
@Oleg - You're right. Often times simplicity is the key ;)
Gotta love my job ;)
@Milosz @Stephen @Benjamin - Thanks fellas.
10 months ago