Main Logo Instances

These are the most important instances where you can see the new DriveTribe logo:
→ Large Web: Full logo
→ Small Web: Full logo
→ Facebook: Circle crop using the pattern version of the logo
→ App: Full logo
→ App Icon: Square crop with rounded edges using the pattern version of the logo

I’m glad to be sharing here another big challenge I had during the expansion of this branding. The version where you read only “DT” isn’t a desirable option because it doesn’t read the entire name. That’s when one of mine explorations of the logo, the pattern, became very useful because now I had something that worked well on squared version of the logo for instances like social media profile images and the App Icon—leaving the undesired “DT” version just for the browser favicon.

More by Eduardo Kerr-Oliveira

View profile