I think this version works much better to eliminate the spacing of the apostrophe S on the other version. I like the fluid feel to this one. I know this is in black and white for now, but it makes me think "oil change" vs. auto-detailing (w/water). Possibly due to the large black O and the extender on the Y and its black fluid end next to the O that makes me think of "Oil".
Both are great marks. Those were just my first impressions with each. Keep up the great work.
2 Responses
Pro
Jeremy Mansfield
I think this version works much better to eliminate the spacing of the apostrophe S on the other version. I like the fluid feel to this one. I know this is in black and white for now, but it makes me think "oil change" vs. auto-detailing (w/water). Possibly due to the large black O and the extender on the Y and its black fluid end next to the O that makes me think of "Oil".
Both are great marks. Those were just my first impressions with each. Keep up the great work.
11 months ago
Pro
Stephen Murrill
Thanks a lot Jeremy! I see what you mean about the oil. The client decided to go with the other concept, since it fit his style more.
11 months ago