I'm trying to decide between the two of these tags for a collateral piece of a much larger project. I like the clean dialed top tag a lot, but the grittier one is visually interesting to me as well. Any feedback?
I personally like the clean one better. I think there are some issues with the textured one that should be worked out, if you prefer to use it. The texture in the blue looks a bit too thought out since the blue doesn't have as much texture around the "hassleblad" type. I'm also feeling a tension with the textured top edge of the blue piece compared to the other edges as well since the top edge is so heavily textured. The circle has also gotten a bit wonky. All that aside, these are cool explorations, I really like the colors.
Don't forget to kern, and on the top version you could Probably move the v up just a bit.
@Ryan Raschbaum Thanks for the feedback! I agree with your comments. These drafts kind of had me at a stand still on this part and I didn't want to make any more adjustments until I decided upon which one to refine and push forward.
My vote goes to the clean one at the top too.. I think that sometimes the nostalgic design treatments benefit from being clean and crisp, like they would have been when they were new! Nice work!
I have mix feelings about your tag.
I like the "V" from the top version. And the "Hasselblad" background from the bottom version.
So I'd try mixing the green-blue texture of the "Hasselblad" bottom version, into the clean top version. But maybe with a uniform dirty texture pattern that remains only in that green-blue background. Just brainstorming. Good job!
13 Responses
Pro
Matt Thompson
I'm trying to decide between the two of these tags for a collateral piece of a much larger project. I like the clean dialed top tag a lot, but the grittier one is visually interesting to me as well. Any feedback?
12 months ago
I personally like the clean one better. I think there are some issues with the textured one that should be worked out, if you prefer to use it. The texture in the blue looks a bit too thought out since the blue doesn't have as much texture around the "hassleblad" type. I'm also feeling a tension with the textured top edge of the blue piece compared to the other edges as well since the top edge is so heavily textured. The circle has also gotten a bit wonky. All that aside, these are cool explorations, I really like the colors.
Don't forget to kern, and on the top version you could Probably move the v up just a bit.
12 months ago
Pro
Matt Thompson
@Ryan Raschbaum Thanks for the feedback! I agree with your comments. These drafts kind of had me at a stand still on this part and I didn't want to make any more adjustments until I decided upon which one to refine and push forward.
Thanks again.
12 months ago
Pro
Christopher J Porter
My vote goes to the clean one at the top too.. I think that sometimes the nostalgic design treatments benefit from being clean and crisp, like they would have been when they were new! Nice work!
12 months ago
I have mix feelings about your tag.
I like the "V" from the top version. And the "Hasselblad" background from the bottom version.
So I'd try mixing the green-blue texture of the "Hasselblad" bottom version, into the clean top version. But maybe with a uniform dirty texture pattern that remains only in that green-blue background. Just brainstorming. Good job!
12 months ago
Looks great! I like the clean one better. Maybe try some more subtle texturing?
12 months ago
Pro
Matt Thompson
Thanks for the feedback @Christopher J Porter @ilithya & @Garrett Anderson !
12 months ago
Pro
Rudy Hurtado Global Branding
Nice!
12 months ago
go clean, as you can always "grit-it-up" as needed, but you can't go clean after you go dirty.
12 months ago
Pro
Matt Thompson
@ENOTS design Solid point.
12 months ago
Pro
Sam Jones
The clean version gets my vote too.
12 months ago
Pro
Josh Wangrud
Top is the tops!
12 months ago
Pro
Jess Rose Clark
I'm late, but I really like the top one a-lot
12 months ago