Hasselblad Tag

Screen_shot_2012-05-27_at_2

13 Responses

  1. Pro Matt Thompson Matt Thompson

    I'm trying to decide between the two of these tags for a collateral piece of a much larger project. I like the clean dialed top tag a lot, but the grittier one is visually interesting to me as well. Any feedback?

    12 months ago

  2. Ryan Raschbaum Ryan Raschbaum

    I personally like the clean one better. I think there are some issues with the textured one that should be worked out, if you prefer to use it. The texture in the blue looks a bit too thought out since the blue doesn't have as much texture around the "hassleblad" type. I'm also feeling a tension with the textured top edge of the blue piece compared to the other edges as well since the top edge is so heavily textured. The circle has also gotten a bit wonky. All that aside, these are cool explorations, I really like the colors.

    Don't forget to kern, and on the top version you could Probably move the v up just a bit.

    likes

    12 months ago

  3. Pro Matt Thompson Matt Thompson

    @Ryan Raschbaum Thanks for the feedback! I agree with your comments. These drafts kind of had me at a stand still on this part and I didn't want to make any more adjustments until I decided upon which one to refine and push forward.

    Thanks again.

    12 months ago

  4. Pro Christopher J Porter Christopher J Porter

    My vote goes to the clean one at the top too.. I think that sometimes the nostalgic design treatments benefit from being clean and crisp, like they would have been when they were new! Nice work!

    likes

    12 months ago

  5. ilithya ilithya

    I have mix feelings about your tag.
    I like the "V" from the top version. And the "Hasselblad" background from the bottom version.
    So I'd try mixing the green-blue texture of the "Hasselblad" bottom version, into the clean top version. But maybe with a uniform dirty texture pattern that remains only in that green-blue background. Just brainstorming. Good job!

    12 months ago

  6. Garrett Anderson Garrett Anderson

    Looks great! I like the clean one better. Maybe try some more subtle texturing?

    12 months ago

  7. Pro Matt Thompson Matt Thompson

    Thanks for the feedback @Christopher J Porter @ilithya & @Garrett Anderson !

    12 months ago

  8. Pro Rudy Hurtado Global Branding Rudy Hurtado Global Branding

    Nice!

    12 months ago

  9. ENOTS design ENOTS design

    go clean, as you can always "grit-it-up" as needed, but you can't go clean after you go dirty.

    likes

    12 months ago

  10. Pro Matt Thompson Matt Thompson

    @ENOTS design Solid point.

    12 months ago

  11. Pro Sam Jones Sam Jones

    The clean version gets my vote too.

    12 months ago

  12. Pro Josh Wangrud Josh Wangrud

    Top is the tops!

    12 months ago

  13. Pro Jess Rose Clark Jess Rose Clark

    I'm late, but I really like the top one a-lot

    12 months ago

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