And here is the final logotype, loosely based on Caslon.
You can see the sketch here: http://drbl.in/dymP
about 1 year ago
I love the translation from sketch to vector. The 'V' crossing back to turn into the 'E' crossbar is genius, flow really naturally and adds a great distinctive touch. I really like 'C-O' as well.
Thank you, Claire! You give such insightful feedback. For the C-o ligature, I have to admit it's a bit of a rip-off. I knew I saw it somewhere in one of my books when I drew the sketch and then I found it: it was Doyald Young's logo for Cafe Cordiale http://www.cafecordiale.com/images/march.gif
Oh yeah I see what you mean, it's so frustrating when you know you've seen something somewhere and can't place it! Very different overall style though, I love how it works with the stroke terminal on that top inner curve.
Really nice work here! I quite liked the other sketch option you had too.
wonderful typography work
I'm glad you all like it! Claire, the teardrop terminal of the C makes the letter look finished, indeed. If it was just a hairline, like in the sketch, the C would have been quite feeble, compared with the V. This is why I also beefed-up a little the lower terminal of the C and added a little weight on its upper hairline, just above the connection with the o. I tried to do the same with the returning hairline of the V (to add a little contrast somewhere), but the intersection with the T would have created too dark a spot.
Dave, the first sketch is about two times larger than the one at the bottom (they were done in different sketchbooks), so, when reduced to the same size, it looks more finished.
Thank you Kossyo! Besides being a big fan of your calligraphy, I also like your typography and graphic design.
It's very good. It fits into all the principes of design except the first one. http://www.vitsoe.com/en/gb/about/dieterrams/gooddesign
Thank you for the thoughts & for the link, @Isaac! It was great reading Dieter Rams' principles. Innovation in typography is an interesting discussion. Doyald Young, I think, said that you can come up with something new only by mixing the old. Or was it Robert Bringhurst?
@Sebastian Boros I think Helvetica Neue is the best font to exemplify Dieter Rams' principles due to it's impecable legibility. But as far as classic typography goes, innovation doesn't make sense. Doyald Young is the king of that.
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