I like it so far Gert, real cool. I think you can improve the mark a little though. The contrast between the negative space 'F' and 'H' could be more balanced IMO. I dig the color and layout though.
Hey Joe, thanks for your input mate. You're right about the contrast. Personally I think the H maybe a little bit too 'fat' opposed to the negative F. Though have to admit this was one of those concepts I quickly needed to put together. I have a bunch of more, including even an ambigram ;)
I have to say that on one hand, I really like this: the color, the texture, the illustration style, etc. On the other hand, I'd say that the center letters & the negative space seem to be trying too hard...and taking away from the overall mark. I know you said you have several concepts, but what if you try to mask the letters within the basketball a bit more, making them the same weights as the lines of the basketball, and almost hiding them within the lines of the ball? That may work...or may look like absolute excrement. ;)
Gert, did you try this idea with a lowercase f? Btw —and I'm sure that you've already figured that out—, you can find the both letters by 90° rotating (CCW) the lowercase f. Good work buddy. Cheers.
40 Responses (page 1 of 2)
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Gert van Duinen
Did a couple of marks for Hoops Family...
about 1 year ago
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Charles Treece
Nice and simple. I love it. Great mark!
about 1 year ago
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Gert van Duinen
Thank you @Charles, cheers!
about 1 year ago
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Mason Yarnell
Cool mark, Gert. Awesome lettering!
about 1 year ago
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Gert van Duinen
Thanks @Mason (:
about 1 year ago
I like it so far Gert, real cool. I think you can improve the mark a little though. The contrast between the negative space 'F' and 'H' could be more balanced IMO. I dig the color and layout though.
about 1 year ago
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Yoga Perdana
Nice!
about 1 year ago
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Tanveer Junayed
Sweet like sweet as always!
about 1 year ago
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Gert van Duinen
Hey Joe, thanks for your input mate. You're right about the contrast. Personally I think the H maybe a little bit too 'fat' opposed to the negative F. Though have to admit this was one of those concepts I quickly needed to put together. I have a bunch of more, including even an ambigram ;)
about 1 year ago
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Prakash Ghodke
Great!! Like it.
about 1 year ago
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Curtis Sharp
Awesome.
about 1 year ago
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Neil Tasker
Always making great work gert!
about 1 year ago
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Brendan Pittman
awesome
about 1 year ago
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Nikita Prokhorov
I have to say that on one hand, I really like this: the color, the texture, the illustration style, etc. On the other hand, I'd say that the center letters & the negative space seem to be trying too hard...and taking away from the overall mark. I know you said you have several concepts, but what if you try to mask the letters within the basketball a bit more, making them the same weights as the lines of the basketball, and almost hiding them within the lines of the ball? That may work...or may look like absolute excrement. ;)
about 1 year ago
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Zane David
Oh yeah!
about 1 year ago
LOVE IT SO MUCH!
about 1 year ago
Gert, did you try this idea with a lowercase f? Btw —and I'm sure that you've already figured that out—, you can find the both letters by 90° rotating (CCW) the lowercase f. Good work buddy. Cheers.
about 1 year ago
good work!
about 1 year ago
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Owen Jones
Love it Gert, really cool. I actually think the letters work nicely together and don't look unbalanced.
about 1 year ago
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Fabio Benedetti
@Gert van Duinen freakin' awesome fella. Clever use of negative space. Top notch! ++
about 1 year ago
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Muhammad Ali Effendy
Monogram s sexy!
about 1 year ago
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Rudy Hurtado Global Branding
Nice!
about 1 year ago
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Nick Slater
I know you will make this piece even more killer then what it is now. Either way it is already amazing!
about 1 year ago
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Kyle Louis Fletcher
Damn. Clever secret "F."
about 1 year ago
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Sergey Shapiro
WOW! That's great man!
about 1 year ago