Took me a second but now I totally get it. Genius.
about 1 year ago
This is such a nice route to take. Just subtle enough, yet easily identifiable as a fin.
great work! memorable and elegant, loving it!
The logo is absolutely great – the typography isn't yet. You should make »spa« more legible and the contrast between the strokes of the logo and the word »whale« is too big.
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